Kalpesh Barde

Kalpesh Barde

Distinguished Expert Leading AI-Driven Commerce and Fintech Solutions

Background

Experience

15+ years — AI/ML Powered Personalization & Recommendations · Intelligent Commerce · Payments at Scale

Education

Bachelor of Engineering in Information Technology

Staff Software Engineer with 15+ years across Fintech and AI/ML commerce. At Life360, contributing to an end-to-end Revenue ML Platform (model training, inferencing, real-time recommendations) and scalable onboarding infrastructure driving MAU growth. Former Salesforce tech lead (1 trillion monthly automations) and PayPal senior engineer (1B+ transactions/quarter). Passionate about high-scale systems, AI/ML infrastructure, and engineering excellence.

Companies I Worked For

Life360

Staff Software Engineer

  • Contributed to Life360’s Revenue ML Platform — a critical AI initiative serving 95.8M monthly active users — working across multiple stages: data ingestion, model training, real-time inferencing, and personalized subscription recommendations on mobile, targeting $10M+ in incremental revenue
  • Drove Life360’s company-wide top MAU growth initiative — developing backend infrastructure and Social Login workflow for Android, unblocking ~50K daily authentication requests across international markets
  • During a company hackathon, conceptualized and built an AI/ML-powered recommendation layer on top of Life360’s existing Location-Based Ads platform — bringing intelligent, geo-fenced retail targeting (Target, Walmart, Lowe’s) to users — acknowledged and praised company-wide, inspiring a formal cross-team production initiative

Salesforce — Commerce Cloud

Lead Member of Technical Staff

  • Spearheaded the Goals-Based Commerce platform, delivering AI-driven recommendations that improved client profit margins and increased Average Order Value on a $1B+ annual revenue platform
  • Championed generative AI products in Commerce Cloud and drove Marketing GPT integration, creating personalized shopping experiences that elevated conversion, loyalty, and search visibility
  • Introduced new merchandising capabilities into Demandware, now powering 5,600+ storefronts globally

PayPal — Braintree

Sr. Software Engineer

  • Helped engineer payment infrastructure processing 1B+ transactions per quarter, leveraging AI-driven retry routing to meaningfully improve authorization approval rates
  • Led development of a network tokenization platform securing billions of payment credentials globally, now foundational to PayPal’s payments security infrastructure
  • Contributed to backend services enabling seamless PayPal-to-Google Wallet integration

Projects

Life360 · AI/ML

Revenue ML Platform

A critical engineering initiative that uses AI to recommend the most relevant subscription to each of Life360’s 95.8M monthly active users — from capturing user behavior and training recommendation models to serving personalized suggestions in real time on mobile, targeting $10M+ in incremental revenue.

Life360 · Growth

Social Login (Android)

Backend infrastructure and end-to-end Social Login workflow for Android, solving a critical authentication gap across international markets blocking ~50K daily requests from both new and returning users — enabling seamless and secure onboarding at scale.

Salesforce · AI

Commerce GPT

Goals-Based Commerce — an AI-powered merchandising layer enabling businesses to set high-level goals and automatically optimize strategies to meet them, part of Salesforce’s 2023 Commerce GPT launch.

Salesforce · Platform

Commerce Cloud

Enterprise-grade ecommerce platform powering billions of transactions. Contributed to core platform capabilities including checkout, promotions, and B2B commerce infrastructure.

PayPal · Payments

Network Tokenization

Built infrastructure to replace sensitive card data with network tokens at scale, improving authorization rates and reducing fraud across PayPal’s global payments network.

Braintree · AI/ML

AuthRate Optimization

Applied AI/ML techniques to optimize transaction authorization rates across Braintree’s payment gateway, improving approval rates and reducing false declines at scale.

Awards

Publications

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